The Office of University Development maximizes private support for the University of Michigan through high-quality collaboration with the development programs of schools, colleges, and units. The department provides fundraising leadership through the stimulation and facilitation of healthy, productive, and lifelong …
Omnichannel user experience design case studies
A collection of user experience design projects completed in an agency environment. These projects focus on digital experiences for clients operating as omnichannel business-to-consumer entities. The goal of each project was to simultaneously deliver relevant and timely information and have …
Generative AI and physiological data
This proof of concept explored the intersection of galvanic skin response (GSR) and generative artificial intelligence (AI) through a tool that creates physiological-based visual content. To explore the concept of emotion-responsive generative artificial intelligence, the proof of concept utilized an …
Physiological insight-driven user research case studies
Contemporary user experience design requires the investigation of behaviors associated with emerging technology. Grounded in research, each project completed in an agency environment embraces the needs, attitudes, and motivations of people. The goal of each project is to deliver value …